The company is a large scale Insurance Company with business interests in Health Insurance, Overseas Mediclaim Policy, and Personal Accident. Genisys was part of their digital and data transformation journey to assess them as-is application portfolio and implementation of digital solutions to foster their business.
The company is a large scale Insurance Company with business interests in Health Insurance, Overseas Mediclaim Policy, and Personal Accident. Genisys was part of their digital and data transformation journey to assess them as-is application portfolio and implementation of digital solutions to foster their business.
Problem
Company’s claim processing and underwriting divisions/applications were not tightly integrated resulted in manual process being utilized to complete the process.
- Large & Complex application landscape with diversified system catering different groups/departments
- Multiple vendors follow their own development, testing and delivery process
- The call center division uses multiple in-house applications to retrieve claims data which resulted customer holding the cell line
Highlights
- Optimized cost structure
- Quick TAT, Customer retention & higher customer satisfaction
- Improved and efficient claim / underwriting divisions
- Increased efficiency and streamlined operations
- Infrastructure cost reduced through cloud migrations
Solution
Genisys studied the application landscape, bottlenecks and designed application optimization. Then designed & streamlined unified process across multiple vendors
- Optimized claim processing cycle and reduce fraud claims through automation
- Automated IVR – responses for claim processing through the Google cloud engine with support for multiple languages.
- Improvised underwriting process through application optimization
- Integrated multiple applications through bus implementation
- Omni channel introduction (mobile extension)
- Found applications that need to be retired or redesigned using the latest tech stack
- Introduced ML/AI to parse/analyze claims bills, proposal forms automation
- Cloud migration strategy Enquire
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